Galbraith: the dependence effect-- how production creates consumer desire

http://alpha.montclair.edu/~lebelp/GalbraithDepEffect1958.pdf

 

Hayek: the non sequitor of the dependence effect (critique of Galbraith)

http://mises.org/etexts/HayNonseq.pdf

 

Calfee: How consumers are affected by advertising

http://www.aei.org/publications/pubID.19044,filter.all/pub_detail.asp